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Introduction to Service Design
December 8 @ 2:00 pm - 5:00 pm UTC-2

Develop smarter, more sustainable services using practical design thinking tools. Understand how to create solutions that genuinely respond to people’s needs and contexts.
If you want to strengthen your impact in any academic or administrative role, this training is for you.
Learning outcomes:
Participants will:
- be able to articulate what service design is, why it matters, and how it applies to both administrative and academic roles.
- be able to evaluate a current university service and pinpoint elements that contribute to service failure or inefficiency.
- demonstrate how involving diverse users and stakeholders leads to more equitable, effective, and adaptable services.
- be able to explain how the design thinking process enhances problem-solving by enabling deeper understanding of user needs and generating more effective service solutions.
Content:
- Introduction to Design Thinking process
- Why Service Design?
- The importance of Customer Research
- How to Ideate
- Prototyping and Testing Ideas
- Bonus: How to assess services- using Lou Downs book “Good Services”*
Audience:
- Academic staff
- Non-Academic staff
Pre-course Actions:
- Readings sent by email
- Bring to the course a service that struggles in your unit or a problem that you struggle with.
Practical information:
The course will be facilitated online, on 8 Dec from 2.00 pm – 5.00 pm EET
Language: English
Trainer: Pamela Spokes (Metropolia UAS)